The times definitely changed. In the old days, when an attraction was very successful, she became a toy in the happy McLanche. Or earned a sticker album. Or a movie in the cinema. In the latter case, it could even become amusement park theme.
Today, technology allows a multitude of other options. Do you know this park story? It is no longer so difficult to achieve this level. See what Netflix did, for example. In partnership with the Roblox Game Platform, the streaming has just launched its own amusement park – only in the virtual environment!
read more
NextWorld had early access released last Thursday (9). The place is fully themed, with Netflix series based attractions.
It is possible to meet the Dustin of Stranger Thingsinteract with the luffy of One Piece and even Wandinha! There are areas within the park related to each of these series. And when you enter this area, you can play a mini game.
Some of these games seem quite elaborated, such as the title of survival terror Stranger Things: Escape from Hawkins High and the fighting simulator One Piece: East Blue Brawls.
In addition, visitors can have early access to exclusive streaming service, such as an exclusive teaser of Jurassic World: Chaos Theorythe new franchise animation, which will be available from May 17.
More about experience
- I entered this park and was playing for approximately half.
- Do you know that metaveverse story that would have gone wrong?
- It looks like it works very well inside Roblox.
- If you have never played, imagine a platform with thousands of games – you can choose any of them.
- You can even create a game if you want.
- They are usually quite simple, but fun.
- Or sophisticated, as in the case of this Netflix NextWorld.
- You create your avatar and start walking around this world – or these games.
- Even more fun is that the platform has social networking elements.
- That is, you can make friends while playing (the conversation box has not stopped beeping in this half hour).
- And with your friends, you can play the same games or even create them in partnership.
NextWorld
- Talking back to this Netflix park, it looks like an open world, so large.
- The first licensed character with whom I talked was the Ladybugwho gave me some missions and taught me some resources I can explore.
- Then I walked around – and the art is very beautiful.
- I played on my cell phone, but you can download it to any PC, Mac or Console-even the state-of-the-art ones like PlayStation 5.
- Another thing: You can also collect items to decorate your fan pod, which is a kind of virtual space that can be visited by friends.
- This is another metaveverse element.
- In addition to the series I already mentioned, Netflix’s virtual park also has attractions linked to Kaithe movie Rebel Moon and even reality Is this a cake?
- Finally, there is something called StreamShip, which is a space shared to watch Netflix content.
- The company states that this “base within NextWorld” will provide “social resources” and include events such as “Premieres and Showing Parties”.
Roblox’s success
To better understand the experience, the ideal is to play a little Roblox. And I guarantee that he will take up little space for his smartphone.
Launched in 2006, Roblox has evolved a lot in recent years until he became one of the most popular virtual playgrounds on the planet.
Data from August last year state that the platform has an average base of monthly users of 214 million players per month. Do you know how much this yields to the brand owner more or less? About $ 7 million a day !!!
Most of this value comes from microtransations. Players want to buy a new outfit for their avatar. They spend a few cents of dollars and are happy. Not as happy as developers, but you understood.
Roblox has become so popular that big brands have created their own experiences within the platform. Yeah, Netflix was not the first nor will it be the last. Before her, Forever 21, Kellogg’s and even Sega have already created games or living spaces within the server.
One last interesting data before you stop reading here and download the app. He became very popular among the younger ones. Yes, it is used by people of all ages. But the youngest represent a very large slice. And in this respect, positive point for the responsible studio: parental control is quite strict.
The information is from Engagement.